Roblox is a global game development and creation platform that brings people together through play. Roblox began to grow rapidly in the second half of the 2010s, and this growth has been accelerated by the COVID-19 pandemic. Roblox allows players to create their games using its proprietary engine, Roblox Studio, which can then be played by other users. What makes it unique is that it doesn't provide players with games, it just provides them with the tools and platform to make their unique games. It is a combined gaming and social media platform with millions of games for players to explore, chat and interact with their friends.